AIB · Artificial Intelligence Bureau
ChatGPT visibility — what AIB can and cannot observe
People search “how to appear in ChatGPT.” What we can measure is OpenAI’s official API, including web-search grounded calls, with model, tools, and timestamp recorded. That is related to ChatGPT-class systems. It is not the ChatGPT app.
ChatGPT brand monitoring · how to appear in ChatGPT · what does ChatGPT know about my company
What AIB measures
- OpenAI grounded (web search) observations on buyer and brand prompts
- Citations returned by that API when search is used
- Mention / recommendation / competitor substitution on those prompts
How the Bureau works
- Direct OpenAI API — not OpenRouter — for core OpenAI measurement.
- Distribution health can check whether OAI-SearchBot is allowed on your site (separate from GPTBot).
- Memory-style OpenAI calls without search, when used, are labeled so they are not sold as “ChatGPT search.”
What this is not
- We do not measure the exact ChatGPT consumer application.
- We are not affiliated with OpenAI.
- Allowing a bot does not make ChatGPT recommend you.
Questions
How does ChatGPT choose companies to recommend?
In grounded modes, retrieval and cited pages matter. In memory modes, parametric association matters. AIB separates those modes. We do not claim a secret ranking function.
How do I get mentioned by ChatGPT?
Put consistent, public, crawlable facts on the web; earn citations other systems already trust; re-measure. AIB will not inject a listing.