AIB · Artificial Intelligence Bureau
What AI says about your brand — and whether it is true
Brand intelligence in AIB is ongoing perception: mentions, framing, and factual drift. Monitoring answers “what changed?” Investigations answer “what does AI know now?”
LLM brand monitoring · AI reputation monitoring · AI brand mentions
What AIB measures
- Branded prompts for accuracy and reputation (kept out of the discovery score)
- Entity facts versus the Truth Profile you will stand behind
- Sentiment / brand framing as a scored signal, not a vibe dashboard
- Contradictions across engines
How the Bureau works
- Save a Truth Profile: legal name, aliases, services, claims, sameAs URLs you actually own.
- Run investigations; Presence diffs Truth versus observed answers.
- Monthly Monitor (paid) rescans the same matrix for change.
What this is not
- AIB cannot remove a negative ChatGPT answer.
- We do not scrape private consumer chats.
- Public Exposure is a lawful public-signal add-on, not a pentest.
Questions
Is this social listening?
No. It is AI-answer listening: what configured systems say when asked buyer and brand questions.
Can I monitor reputation in ChatGPT?
You can measure branded and unbranded API observations tagged as OpenAI. That is not a full replica of ChatGPT’s consumer UI.